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Amy D. Foundation Auction

05. October 2016 - 1 year, 5 months and 12 days ago

The Amy D. Foundation is a nonprofit organization created in honor of Amy Alison Dombroski, whose love for cycling and life touched many people around the world. The Amy D. Foundation encourages and supports young women through cycling, inspiring the celebration of healthy challenge and empowering the confident pursuit of lofty dreams. Amy Alison Dombroski passed tragically at age 26 while training abroad in Belgium. She was a versatile cyclist with U23 National Championship titles in road, mountain, and cyclocross.  Still early in her career, she was considered by many in the sport to be a rising talent and serious contender at world-class cycling events. In her short but full life, Amy touched the hearts of communities in the United States and Europe.  Amy had a passion for life that transcended the sport of cycling; she loved to share this passion with the friends and family that surrounded her.  She also had an uncanny ability to transform challenges she faced in her own life into intense positive focus.  The tattoo of a lighting bolt that Amy bore on her wrist served as a remembrance of her mother’s tragic death, and provided her a daily source of motivation. SRM is honored to support the Amy D. Foundation and has donated an SRM Training System to their annual auction, which will take place from the 15th to the 22nd of November. Please visit http://amydfoundation.org to learn more. 

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PC8 Device Agent Update

25. February 2016 - 2 years and 21 days ago

Attention SRM PC8 users...  Please update to the latest Device Agent V2.1.191: http://www.srm.de/products/software/ Device Agent V2.1.191 will automatically alert you to new versions of Device Agent and PC8 firmware updates as available.
The latest PC8 Firmware features VAM, 30sec Live VAM, 4min Max and Avg Power, Russian language option, Power Zones by Percent of FTP, and more... Download the new Device Agent, connect PC8, and follow prompts for new firmware. Please contact us with any questions or concerns. Step by step (click on images to enlarge) 

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Global Price Reduction

31. January 2016 - 2 years, 1 month and 15 days ago

We are excited to announce a substantial global price reduction effective immediately for all PowerMeter models including road, mountain bike, and track. The new MSRP pricing reflects an average 30% decrease from previous years.   As the creator of cycling’s first power meter, SRM applied 30-years of experience and ingenuity to reexamine design and manufacturing efficiencies. The German-born authority in power measurement was able to successfully redefine pricing, while preserving  a legacy of quality and hand-built craftsmanship. SRM PowerMeters start at $1399 [1428 € incl. 19 % VAT] for spiders using Specialized, Cannondale, SRAM and Rotor crank arms. SRM’s most popular PowerMeter, the Shimano 11-speed model is reduced from $2970 to $2199 [2380 € incl. 19% VAT] including crank arms and chain rings. The SRM SRAM compatible model, in GXP and BB30, is now available for $1599[2023 € incl. 19% VAT] including crank arms and chain rings.   “This pricing change has been months in the making,” expressed SRM Founder & CEO, Ulrich Schoberer. “We have listened to customer and retailer feedback, and after intensive analysis SRM is proud to be in a position to respond to those demands,” Schoberer adds.  Along with the price reduction, SRM is backing its PowerMeter and PowerControl models with a Limited Lifetime Warranty [valid for SRM USA]. “SRM is widely regarded as the pinnacle of accuracy and reliability for power measurement. Providing a lifetime warranty to our customers will offer peace of mind knowing their investment is protected,” remarks Schoberer. Our new Limited Lifetime Warranty can be viewed here. For more information, contact your local SRM retailer or visit store.srm.de for a complete overview of the new pricing and product information.

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American Cycling Veteran, Colby Pearce, Joins SRM USA

28. January 2015 - 3 years, 1 month and 18 days ago

Colorado Springs, Colo. (January 26, 2015) - The SRM Headquarters in Colorado Springs welcomes acclaimed cyclist, successful coach, and long-time industry professional, Colby Pearce, to the USA Sales & Marketing team.  Pearce, known predominately in the past as a time trial specialist, was one of the first American professionals to train and race with the SRM Training System. He set the US Hour Record in 1995 and earned a spot on the 2004 US Olympic team on the track before moving to endurance coaching and bike fitting, working to develop the sport of cycling throughout the United States.  “Colby, together with Greg Lemond and Jonathan Vaughters, was one of the first American professionals to use the SRM PowerMeter for serious training. He understood the advantage of recording more than only heart rate to analyze quality and quantity of training and track progress in increasing performance. Colby believed that training with Power would be the future of cycling more than 20 years ago.” – Uli Schoberer, SRM Founder SRM values the knowledge and insight Colby brings to the company through his experience with SRM both as a professional cyclist and as a coach responsible for the training and development of elite athletes. Pearce witnessed, firsthand, the progression of power in cycling – a chapter opened by PowerMeter inventor and SRM founder, Uli Schoberer. Schoberer and Pearce have worked together often over the years to advance cycling through the use of SRM performance data; and now, in 2015 the official partnership is proudly announced! Colby will represent SRM at industry trade shows, expos, and races throughout the United States while providing feedback and market insight for SRM product development. "Working with SRM will be like coming home for me, as I rode Uli's PowerMeters for the first decade of my racing career. I am looking forward to helping to develop new exciting products from SRM, and representing the brand throughout the US. ” – Colby Pearce With this new and exciting affiliation, SRM is prepared to power into the new year offering a fresh outlook and inspired vision in the world of #SRMpower. 

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SRM Service Available in Beijing

05. January 2015 - 3 years, 2 months and 12 days ago

SRM distributor, Holy Brother, represents the development of the China mainland cycling market and opened a flagship bikeshop at Workers Stadium in Beijing in 2009. Holy Brother has a been a pillar in the China cycling community for decades and is one of the leading supporters of Chinese cycling sports. Representatives from Holy Brother completed technical training at SRM's International Headquarters in Germany and their Beijing location is now certified to offer SRM PowerMeter battery replacement, calibration, and PowerControl service to customers.  Holy Brother / Workers' Stadium West Road | Chaoyang | Beijing | China http://www.holybrother.com / Telephone: 010-85898677 

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